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Poster of Engagement Rate Formula

Engagement Rate Formula

2019-0h 10min
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5.8 / 10 3

Engagement Rate Formula is a video in which Melis proposes a serial production of social media 'Like' icons made out of plaster material. Once the 500 Likes have been reached, they are packed in boxes to be sent by post to the Moira refugee camp on the island of Lesbos, Greece.

Directed by Adrian Melis

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